Hidden instructions given to an AI at the start of a session that define its role, behavior, and constraints — before the user sends any message. System prompts are what turn a general-purpose AI into a purpose-built agent. In the AI, the instructions you write in a Project serve as the system prompt. Users don't see it directly — they just experience the configured behavior.
System Prompt
Lessons that cover this
- Writing Instructions That Work"Prompt engineering" is mostly just being specific about things you normally leave unsaid.
- Turning One Good Result Into a ProcessThe gap between "that was impressive" and "we do it this way now" is where most AI value is lost.
- AI for MarketingThe function where AI is most useful and most likely to make you sound like everyone else.
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